Deo Gen Z Blog Post #1: Nintendo's Strategy

Hello Nintendo Radio fans as you heard in Episode 49 I would start blogging, so here is my first. Ok so this is my more optimistic look at what Nintendo is doing as far as games. Obviously I am not happy about casual games, but on the other hand we are starting to see a lot of great 3rd party games coming to the Wii. So at the beginning of the Wii's launch Nintendo started out strong with all their major first party titles Zelda, Metroid, and Mario. At first we were all pleased and we knew our company well, but at this year's E3 we saw a mega flow of casual apps. Ok now what does it all mean strong first parties, good third parties, and casual games? This is how I see it, Nintendo starts out strong to assure all of their hard core fans that the Wii will not fail them. Then they make a shift for a higher casual game audience this way they can gather more revenue from a new fan base. In the mean  time as to not shake off the hard core gamers Nintendo finally starts supporting killer third party titles like Guitar Hero and the Conduit. Look back at Nintendo's past console the Gamecube and you see that their main fault was the sheer lack of third party support. I think if this is their strategy thus far and they will continue the trend I can get behind it. They gain a new crowd to build their earnings making the company stronger, they pull over fans of third parties to Wii, and they continue to hold their loyal first party hardcore fans. Let's now look into this in years. 2007 was the year for hardcore first party gold. 2008 we start seeing the end of the hardcore gold with games like Smash Bros and even Mario Kart Wii which took a more casual approach. So in the transition we acquire spectacular third party titles and casual games. By 2009 I believe we will start seeing Nintendo going back down in the loop of first party hardcore gold, completing their strategy.


Now the big thing about casual games is the fact that they can be copied and mass produced at alarming rates. This causes great discomfort for hardcore gamers to see so much shit running through the market. You must see though that these games are as simplistic as it gets therefore not needing a few years to develop like our precious first party hardcore titles. That is why we see such a high volume of these titles. So if you simply pay no mind to them and trust your entertainment to the third parties you should be able to make it through the cycle back to the first party hardcore gold in no time. Plus you must remember the Ds which has countless titles on it already and continues to grow more and more every year. Proof that Nintendo will be getting back to the hardcore would be the new Zelda game, and the new Kirby game for the Ds. Also many rumors are circulating about a new new Super Mario Bros. As for Metroid, well counting on the fact that Corruption and Hunters sold so well I am betting there will be another, but nothing to speak of at the moment. So there you ha= ve it that is my prophecy for Nintendo's strategy. I plan to do more of these blog postings, so check back with the website regularly to see what I post. And one last thing I would like to remind you of is that if you have a game even an old one that you would like to see reviewed please message me at deogenz@gmail.com and you can use this address to post comments or question about the blog as well.


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